Sports

Celtic FC Unveils New 2026/27 Away Kit

Celtic Football Club has unveiled its latest away kit for the 2026/27 season, a product of its ongoing partnership with adidas. This new ensemble pays homage to the legendary Lisbon Lions, weaving their 60th-anniversary legacy into a contemporary design. The kit, characterized by its classic green and black vertical stripes accented with modern zigzag patterns, aims to merge historical reverence with current fashion trends. Engineered with advanced Climacool technology, it promises to keep both athletes and supporters cool and dry. The full collection, including coordinating black shorts and socks, is now accessible for pre-orders, with its official market launch slated for July 23.

Celtic FC and Adidas Launch New 2026/27 Away Kit, Honoring Lisbon Lions Legacy

On Tuesday, July 14, 2026, Celtic Football Club, in collaboration with adidas, proudly revealed its highly anticipated 2026/27 away kit. This final core jersey of the season is a tribute to the indelible legacy of the Lisbon Lions, with commemorative elements subtly integrated into its design to mark their 60th anniversary. Fans can secure their kit immediately through pre-order, ahead of its general release on Thursday, July 23. The kit showcases a timeless aesthetic with its distinctive green and black vertical stripes, while contemporary zigzag patterns introduce a fresh, modern flair. It prominently features classic adidas football emblems, such as the three stripes and the iconic Trefoil logo, blending a vintage feel with cutting-edge craftsmanship. The apparel is equipped with Climacool technology, ensuring superior comfort and performance by keeping wearers cool, dry, and focused, whether on the field or cheering from the stands. The complete outfit includes matching black shorts and socks, adorned with subtle white details to create an elegant and unified look. The 2026/27 Celtic FC x adidas Away kit will be available for purchase at official Celtic Football Club stores, online at store.celticfc.com and jdsports.com, and through JD in-store kiosks starting July 23. Pre-ordering ensures fans are among the first to receive this new collection upon its release.

The introduction of Celtic FC's new away kit serves as a powerful reminder of how sports apparel can encapsulate both heritage and innovation. It’s inspiring to see a design that not only respects the club's glorious past, particularly the milestone of the Lisbon Lions, but also embraces contemporary style and technological advancements for enhanced performance. This thoughtful blend encourages a deeper connection between fans and the team, fostering a sense of pride and continuity. It highlights the importance of tradition in shaping a brand's identity while adapting to modern demands, a balance that many organizations could learn from.